It’s an impressive list of resources. Three Matsuura MX-330 PC10 five-axis machining centers with pallet pools. A pair of Mazak INTEGREX I300S seven-axis multitasking lathes. An HCN-5000 horizontal machining center, also from Mazak. These are just a few of the advanced CNC machine tools sitting on the production floor at Keselowski Advanced Manufacturing (KAM) that would make most job shops envious.

Ask the owner, NASCAR champion Brad Keselowski, about it and you’ll receive a terse answer. “We’re not a machine shop.”

KAM’s assortment of nearly two dozen laser-powder-bed-fusion (LPBF) 3D printers from providers such as EOS, SLM Systems, and GE Additive, many with multiple lasers and generous build volumes, yields a similar response. “I wouldn’t stick us in the additive box either.”

A metallurgical and mechanical testing lab with extensive metrology capabilities? Nope. An engineering firm? Not that either. What this 75-time NASCAR winner (and counting) does concede to is being part of a vertically integrated, digital manufacturing team that builds game-changing parts using 3D-printing technology.

Read the full article at SME here.